Mini will support a unique free-running event at The National Theatre, on London’s South Bank, as part of the brand’s ongoing relationship with Red Bull.
At 6pm on Sunday, visitors to the UK debut of ‘Red Bull Art of Motion’ will see 24 of the world’s best free-runners leap and flip their way across the multi-leveled building as they go head-to-head in the first competition of its kind in the UK.
Free-running is a form of urban acrobatics, in which athletes perform tricks using obstacles in the environment around them; some of these obstacles include a Mini Cooper. The free-runners will pull off gymnastic moves as they navigate their way across a designated course.
During the first round of the competition, each competitor has 90 seconds to freestyle across the course, showing-off on and utilising several different obstacles and features.
The top 12 contestants, chosen by a panel of four judges, will advance to the finals for another crack at the course. On their final run they will be judged on their creativity, execution, flow, and technical difficulty, with a winner ultimately being crowned. Throughout the event, the judging panel will also be watching out for a free runner who performs the 'sickest trick' (aka; the BEST trick). They will be awarded with the ‘Mini Sickest Trick Trophy’ which is a Mini John Cooper Works gearstick design.
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