DIDCOT’S Broadway was given a boost when a new Budgens supermarket opened its doors.

A David Beckham lookalike presided over the relaunch of the new store in the former Dentons shop.

The 2,700sq ft grocery store and off licence, which will open from 7am to 10pm seven days a week, gave away free bottles of wine to the first 100 shoppers to come through the doors.

Shopper Emily Ward, 80, of Lynmouth Road, said: “There has been hardly anything at this end of town. I think I will now be shopping here a lot.”