CAR dealers are looking to the launch of W-registration plates on March 1 to bring a much-needed fillip to the forecourts.

A raft of new models aims to help give a much-needed boost to forecourt activity. Since a campaign launched by the Consumers' Association to boycott showrooms until prices of new cars come down, many dealers have been facing a tough time.

The difficulties were highlighted by latest car sales figures from the Society of Motor Manufacturers Traders, which showed that while the number of new cars sold overall increased by 1.8 per cent in January, private sales were down 10.6 per cent - the fourth successive month this sector has experienced a fall.

The reduction was described as "disappointing" by Alan Pulham of the Retail Motor Industry Federation. But SMMT chief executive Christopher Macgowan said they reflected "a surge of interest now that the new Millennium has begun".

The Government is currently considering a report on the way new cars are priced and sold in the UK.

Story date: Wednesday 09 February

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