One hundred jobs will be created with the opening of a Next fashion store at Oxford Retail Park, in Cowley.

The full and part-time jobs will be advertised at the end of June, and the store is scheduled to open in September.

A spokeswoman said: "The new store will sell womenswear, menswear and home products. It will be a little smaller than the store in Oxford city centre, but will stay open later," she said.

The move is a major boost for the retail park, built on land which was part of the Rover car factory site.

When the Tesco supermarket opened at the park in 1994, more than 1,000 people applied for the 250 jobs on offer.

Tesco created another 30 jobs in 1998, when its store pioneered 24-hour opening in the city.

Next will join Boots, Mothercare and shoe store Brantano's at the opposite side of the retail park to Tesco. A unit formerly used by electrical retailer Tempo is being refitted for Next.

Tempo closed earlier this year, with the loss of hundreds of jobs, after the company was taken into administration.

Next is a retail success story, with turnover up 18 per cent last year to £1,872m, and pre-tax profits up 22 per cent to £266m.

One of the company's aims is to find retail park sites with more space for home products such as bedding, sofas, bathroom and kitchenware, in which growth has been particularly strong.

The company developed from a Leeds-based tailor, Hepworth's, and grew fast with the help of designer George Davies, who later created the George brand for Asda and now works for Marks & Spencer.

The first Next store opened in February 1982, and the company now trades from more than 330 stores in the UK and Ireland, and 49 stores overseas.

In the past 18 months, several larger format Next stores have opened in the UK, including Bluewater Park, near London, Middlesbrough, Bromley, Norwich and Belfast.

The largest store opened in Liverpool 2001, but this will be superseded in the summer when a new store opens in Cardiff.