Plans showing different visions for Wantage town centre are to be drawn up to give residents the chance to have their say about the major revamp.
Experts will produce concept illustrations for three or four possible schemes to go on public display.
The town's Joint Environmental Trust has agreed to plough up to £7,000 into producing the designs, which will be created by an independent consultancy.
Mayor Jenny Hannaby said there were about three or four possible options to enhance the town's historic Market Place.
They ranged from sprucing up the central area and keeping the existing road network, to turning it into a pedestrian-only zone.
Other options were to pedestrianise either the north or south areas.
Grant Audley-Miller, conservation officer at the Vale of White Horse District Council, said the plans would help people envisage the schemes ahead of full public consultation, which could start in the autumn. He said similar plans had been successful in helping to overhaul Faringdon town centre.
Mrs Hannaby said: "What we need is peoples' visions and to get the ball rolling as soon as possible."
The district council needs a clear vision of how the town council wants Market Place to be developed before it starts work later this year on the Wantage and Grove Integrated Transport Study.
Oxfordshire County council wants to improve traffic flows and ease congestion, and the town council has been urged to "get in first" with its ideas.
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