A CAMPAIGN group called Wantage Rejuvenated has been formed to breathe new life into the town.

Set up by traders and local businessmen, the group has called for Sunday trading, empty shops to be brightened up with artwork and is lobbying landlords to lower rents.

The nine campaigners have also launched a Facebook group to keep residents updated on their progress.

They are planning community events, which will start with a craft fair in July.

Chairman Linda Hatter said: “The aim is to improve Wantage, encourage new businesses in to the town to get more people shopping in the town and renew a feeling of community spirit.”

Mrs Hatter, who owns Top Hatters Gifts Boutique in Mill Street, said they would distribute a questionnaire to traders about Sunday opening.