The family of a 21-year-old man killed in a crash on Oxford's bypass has launched a £10,000 fundraising campaign in his memory.

Rishi Khera's parents want to build a children's playground and memorial garden in India to remember the popular chauffeur who died at the Littlemore roundabout in July.

They plan to hold a series of fundraising events, including a sponsored walk, non-school uniform days, car boot sales and cake stalls, to raise the cash before the first anniversary of his death.

His mother Susan, of Lockheart Crescent, Cowley, Oxford, said Mr Khera loved children and doted on his five-year-old niece Imaan, who attends Pegasus Primary School, in Blackbird Leys.

The 38-year-old housewife said: "It is something that I want to do from the bottom of my heart.

"He loved kids and seeing children playing there — he would have loved that. My son meant a lot to me. He was everything. People say it gets easier but it doesn't."

Mrs Khera plans to start the fundraising campaign with a sponsored nine-mile walk for family and friends next Saturday, from Lockheart Crescent to the city centre and back.

She said the family had been offered a piece of land next to an orphanage in the Punjab, where her husband's father lives, which they were hoping to use for the playground.

Mr Khera was killed after his BMW collided with a lorry at the roundabout on the city's southern bypass at 2am on July 26.

Mrs Khera said more than 1,000 people attended her son's funeral at St Mary's Church in Barton, Oxford, just over a week later.

She said: "We had two white horses and a golden carriage and released 21 pink and gold balloons — one for every year of his life.

"We had over 100 cars following us up the bypass. He was a really bubbly boy. He was very cheeky. He used to love chatting up the ladies and flirting."

Two of Mr Khera's passengers were taken to hospital after the crash.

His uncle Ishy Mohammed, from Greater Leys, suffered broken arms and ribs, while Mr Khera's friend Jimmy sustained a broken collar bone.

Former Temple Cowley School pupil Mr Khera was born and brought up in Oxford before moving to Coventry about a year before his death.

But he came back to the city regularly to see his parents Susan and Billy, brothers Vikash, 12, and Rahul, 14, sisters Ronica, 13, and Netisha, 18, and his fiancée, Shaks.

Cheney School pupil Ronica said she wanted to organise a street dance performance at the school for the campaign.

She said: "Rishi was a happy person and I always got on with him. We would like to have this garden so people can remember him."

Anyone wanting to donate to the fundraising campaign should call Mrs Khera on 07775 988101.