Plans for a supermarket have been resubmitted just months after original proposals were rejected by councillors over concerns about traffic alleviation.
Cover Construction Ltd was refused permission for a change of use to food retail units at units 9 and 9a at the West Oxfordshire Business and Retail Park in Carterton in May but identical proposals have been lodged again.
The units on the retail park, opposite RAF Brize Norton's main entrance, were launched in 2007 and have been on the rental market ever since.
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The application states: "The site is less than 1km from the town centre in an area with a substantial commitment for some 700 additional homes.
"The units have remained empty for a number of years, having been marketed in excess of 10 years."
It adds: "Economically, the proposals will deliver a new, commercial use, replacing its current ‘non-food’ retail use which, as demonstrated in the marketing evidence, there is no demand for.
"This will enhance the economic and commercial prosperity of the site and assist with generating jobs in the long term on an existing employment site.
"In the short term, the proposals will deliver jobs in relation to the scheme’s construction."
Although the original application was refused the council’s business development officer said that the proposals “could add to the existing focal point - leisure centre, health centre and pharmacy on Broadshires Way - and help to draw new residents towards Carterton.”
And although the store would become the town's fourth supermarket along with Asda, Morrison's and Aldi, their report concluded that “overall viability and vitality of existing food stores will not be significantly adversely affected”.
The reasons for refusal were insufficient highways-related information being submitted with the application and the absence of a legal agreement about the offsite highways works to be delivered to alleviate the store's impact.
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In an updated transport assessment the applicant proposes a number of offsite highway improvements to enhance the existing walking and cycling infrastructure and encourage sustainable travel and the use of public transport.
These included two new pedestrian crossings and widened and improved local footways.
The "likely parking demand" was for 54 spaces of the 138 which are already on site.
The applicant's agent said a legal agreement will be drawn up once the highways authority, Oxfordshire County Council, confirms it is satisfied with the improvements.
In 2010 Sainsbury wanted to build a store in the empty unit in Upavon Way but was refused.
Opponents said the out of town store would scupper plans to attract a superstore to the town centre and aid its regeneration.
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