John Lewis has announced the launch of new repair trial in partnership with Timpson Group.
Customers will now be able bring their beloved garments, accessories and a selection of homeware back to life through an in-store repair service.
The Oxford store in Westgate is the first one to launch the trial out of the five selected stores, with Liverpool, Cheadle, Milton Keynes and Welwyn following throughout the week.
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The service will accept any brand, allowing customers to drop off items to be fixed, altered, cleaned or restored, and come back to collect them after they have been given a fresh lease of life.
John Lewis commercial director, Kathleen Mitchell, said: “Our customers come to us for fashion and homeware that’s well made and will last - and this just takes that mentality and service one step further.
"We want to help them extend the wear of their fashion items and have the option to bring those much-loved items back to life - whether they are hanging by a thread or just need a simple stitch or two.
“Teaming a new, crisp white linen shirt with a pair of much-loved denim shorts gives our customers the opportunity to extend the lifetime of their favourite wardrobe staples, for years to come.”
To launch the trial, John Lewis and Johnsons are joining forces to bring their expertise for this new offering to customers.
Johnsons forms parts of the Timpson Group, and the Johnsons name has been synonymous with dry cleaning and laundry expertise for over 200 years.
Will Lankston, managing director at Timpson Direct, said: “We are really excited about working with John Lewis.
"Alterations have always been one of the core parts of our business and we have been seeing this increase over the past few years as more customers are conscious about the environment and are wanting to repair and bring back to life some of their well loved garments and accessories.
“Our service is well established within the industry and we have an excellent team of specialists who undertake all our work and take a real pride and passion in all that they do.
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"We look forward to working with John Lewis on developing this service over the coming weeks and months.”
The service will offer repair and alterations, laundry, dry cleaning and more.
John Lewis will learn what customers want during the 16 week trial -such as the type of services customers look for, type of garments most repaired and the demographics of customers seeking the repair service - in a test and learn approach.
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