AHEAD of The Alchemist bar opening in the new Westgate Centre on Saturday a whole host of Steampunk style characters descended on the city centre to promote the business.
Surprised shoppers were given a sneak peek at the cocktail bar and restaurant's flair for the dramatic on October 21.
Managing director Simon Potts said: “We wanted our arrival in Oxford to be impactful and unconventional to inspire locals to imagine things differently, which is part of our brand vision.
“Oxford is a fantastic city full of spirit, intrigue and history – with an unrivalled food and drink scene."
The chain, which has 11 other outlets, has been named as a Sunday Times Best Company to Work For brand and has invested £1.5m in the premises at the £440m Westgate Centre.
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